As startups grow (after achieving initial customer traction, finding the right Go-To-Market strategy, and raising more money at higher prices), many people ask: “Can the founder CEO scale?”
As startups grow, the company builds its executive team, adds structure and processes, and refines its corporate strategy. This is not trivial, but much easier than the people challenge. Organizational theory says that the people challenge grows exponentially with the number of employees. Span of Control Theory
As startups grow, the people challenge becomes the primary challenge, and the CEOs generally change their styles for managing and communicating with the employees.